As the Co-founder and Chief Product Officer of Insider, Muharrem looks after the company’s product strategy, UX and UI design, innovation, and go-to-market. Before joining the tech startup, Muharrem gained product management experience in the telecommunication industry, specializing in big data technologies. He also worked at startups as a software development engineer and hardware designer, focusing on the Internet of Things and Machine-to-machine communication. He graduated from Boğaziçi University with a Bachelor of Science degree in Electric & Electronic Engineering.
Insider, one platform for individualized, cross-channel experiences enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine, and individualize customer experiences. Marketers use Insider’s platform to deliver experiences across channels. Insider recently unlocked unicorn status, and NASDAQ congratulated the company for becoming one of the few woman-founded, women-led B2B SaaS unicorns in the world. Insider was named as the #1 Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. The company has been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids with a 4.6/5 rating for 20 consecutive quarters.